8-year era comes to an end at Fenerbahçe
Beko, which has provided naming and main sponsorship support to the Fenerbahçe Men's Basketball Team for the last eight years, has ended the partnership. The yellow-navy club released a farewell message.
The long-standing naming sponsorship between the Fenerbahçe Men's Basketball Team and Beko has come to an end. In a statement released by the club, it was stated that the partnership was terminated in accordance with a decision made by Beko.
The statement included the following: “Our partnership with Beko, which has stood by our club for 8 years as the naming and main sponsor of our Fenerbahçe Men's Basketball Team, has ended in accordance with the decision taken by Beko. We thank the Beko family for the trust, support, and contributions they have provided to our club. As Fenerbahçe Sports Club, we will continue to write new success stories with the same belief, determination, and great goals tomorrow, just as we did yesterday.”
Beko had made significant contributions to Turkish basketball through its partnership with Fenerbahçe, which had been ongoing since 2016, and played a role in many of the team's successes. Having begun the search for a new sponsor, the Fenerbahçe management is expected to reach an agreement with a new naming sponsor in the coming days.
News Source: 12punto
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