Turkey's most reputable brands announced! Which brand is the best?
The results of the 2025 Turkey Reputation Index, conducted by the Turkey Reputation Academy in collaboration with İstanbul Kent University and under the consultancy of Assoc. Prof. Dr. Ömer Bilen from Bursa Technical University, have been announced. The research measured the reputations of companies and institutions across 35 different sectors.
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The results of the 2025 Turkey Reputation Index research, conducted by the Turkey Reputation Academy in collaboration with Istanbul Kent University and under the consultancy of Assoc. Prof. Dr. Ömer Bilen from Bursa Technical University, have been announced. The research was carried out with the participation of approximately 15 thousand people in 26 regions and 72 provinces, which are accepted as the "Turkey Sample" by the Turkish Statistical Institute (TÜİK).
In the research conducted between December 10, 2024, and January 10, 2025, the perceptions and reputations of companies and institutions operating in a total of 35 different sectors, from fuel to cargo, from footwear to fast food, and from white goods to baby and children's products, were measured. The research revealed the levels of trust and respect for sectors and brands in the eyes of the public across Turkey.
HERE ARE THE TOP 10 BRANDS THAT RANKED IN THEIR SECTORS
Fuel Sector: Alpet, Aygaz, Aytemiz, Petrol Ofisi, Go Petrol, Opet, Shell, Sunpet, Total Energies, Türkiye Petrolleri
Non-Alcoholic Beverages: Coca Cola, Cola Turka, Dimes, Fanta, Fuse Tea, Juss, Pepsi, Red Bull, Sarıyer Gazoz, Tamek
Gold and Jewelry: Ahlatcı, Altınbaş, Atasay, Blue Diamond, Cartier, Kafkas Pırlanta, Nadir Gold, Sina Pırlanta, So Chic, Zen Pırlanta
Banking: Akbank, Denizbank, Garanti Bankası, Halkbank, Kuveyt Türk, QNB, Türkiye İş Bankası, Vakıfbank, Yapı Kredi Bankası, Ziraat Bankası
White Goods: Altus, Arçelik, Beko, Bosch, Hoover, Regal, Samsung, Siemens, Uğur Derin Dondurucu, Vestel
White Meat: Banvit, Beypiliç, CP, Dardanel Ton, Erpiliç, Gedik, Keskinoğlu, Lezita, Migros, Şenpiliç
Baby and Children's Products: Aptamil, Canbebe, Cicibebe, Civil, Dalin, Ebebek, LC Waikiki, Molfix, Prima, Sleepy
Biscuits, Confectionery and Chocolate: Dido, Elvan Gıda, Eti, Kent Gıda, Milano, Saray, Şölen, Tadelle, Torku, Ülker
Small Home Appliances: Arçelik, Arnica, Arzum, Bosch, Dyson, Fakir, Karaca, Philips, Sinbo, Vestel
E-Commerce Site: Amazon, Çiçeksepeti, Hepsiburada, İkas, MediaMarkt, N11, Sahibinden, Teknosa, Temu, Trendyol
Men's Clothing: Altınyıldız, Avva, D'S Damat, Hatemoğlu, Kiğılı, Koton, Lufian, Süvari, Tudors, Zara
Electronics Retail: Apple, Arçelik, Arzum, Casper, Hepsiburada, Mediamarkt, Samsung, Teknosa, Trendyol, Vestel
Energy: AKSA Doğalgaz, ASTOR Enerji, Enerjisa, Enka, Gediz Enerji, GESAN, Limak, Tatlıpınar Enerji, Tüpraş, Zorlu Enerji
Fast Food: Bereket Döner, Burger King, Burger Yiyelim, Dürümle, HD İskender, Komagene, Köfteci Yusuf, Maydonoz Döner, MC Donalds, Saloon Burger
Holding: Alarko Holding, Anadolu Grubu, Borusan, Doğan Holding, Doğuş Holding, Eczacıbaşı, Koç Holding, Sabancı Holding, Yıldız Holding, Zorlu Holding
Construction Sector: Ağaoğlu, Artaş Holding, Kalyon, Kiptaş, Kolin, Limak, NEF, Rönesans, Sinpaş, Toki
Paper Towel and Toilet Paper: Familia, Komili, Maylo, Papia, Selpak, Silen, Sleepy, Sofia, Solo, Teno
Cryptocurrency Exchange: Binance, Bitexen, BTC Türk, Papara
Cargo: Aras Kargo, DHL, HepsiJet, MNG, Ptt Kargo, Sürat Kargo, Trendyol Express, UPS, Yurtiçi Kargo
Furniture and Bedding: Alfemo, Bambi, Bellona, Divan Ev, Enza Home, Ergül Mobilya, İstikbal, Moda Life, MondiHome, Yataş
Modest Clothing: Armine Giyim, İmannoor, İpekyol, LC Waikiki, Manuka, Moda Selvim, Modanisa, Sefa Merve, Tuğba, Zühre
Automobile: BMW, Cherry, Ford, Hyundai, Mercedes Benz, Opel, Peugeot, Renault, Toyota, Volkswagen
Pizza: Domino's Pizza, Little Caesars, Papa John's, Pasaport Pizza, Pizza Bulls, Pizza Hut, Pizza Lazza, Pizza Pizza, Sbarro, Terra Pizza
Porcelain and Glassware Products: Acar, Bella Maison, Emsan, English Home, Güral Porselen, Karaca, Keramika, Kütahya Porselen, Porland, Schafer
Insurance: Aksigorta, Allianz Sigorta, Anadolu Sigorta, AXA Sigorta, Ergo Sigorta, Eureko Sigorta, Mapfre Sigorta, Neova, Sompo Japan Sigorta, Türkiye Sigorta
Supermarket: A101, Anpa Gross, Bim, CarrefourSA, Happy Center, Kim Market, Macro Center, Migros, Onur Market, Şok
Milk and Dairy Products: Dost, Ekici, İçim, Mis, Pınar, Sek Süt, Sütaş, Teksüt, Torku, Yörükoğlu
Sportswear: Adidas, Asics, Decathlon, Hummel, Kinetix, Lescon, Nike, Oysho, Under Armour, Zara
Women's Clothing: Defacto, H&M, İpekyol, Koton, LC Waikiki, Mango, Mavi, Stradivarius, Trendyol Milla, Zara
Underwear: Calvin Klein, Dagi, Defacto, Intimissimi, Katia and Bony, Koton, Penti, Pierre Cardin, Suwen, Victoria's Secret
Home Textiles: Chakra, English Home, H&M, Karaca, LC Waikiki Home, Linens, Madame Coco, Özdilek, Sarar, Taç
Cosmetics Chain: Alix Avien, Avon, Flormar, Golden Rose, Gratis, Kiko, Mac Cosmetic, Rossman, Sephora, Watsons
Shampoo and Hair Care Products: Bioblas, Clear, Dove, Elidor, Gliss, Head & Shoulders, Loreal Elseve, Pantene, Restorex, Yves Rocher
Tourism Agency / Travel Agency: Coral Travel, ETS Tur, Jolly Tur, MNG Turizm, Prontotour, Setur, TatilBudur, Tatilsepeti, Touristica
Private Hospital: Acıbadem, Amerikan Hastanesi, Florence Nightingale Hastanesi, Koç Üniversite Hastanesi, Liv Hospital, Medical Park, Medical Point, Medicana, Medipol, Memorial