New chapter in the Nutella crisis: Facing a fine
Ferrero's request to change its hazelnut procurement commitment from Turkey will be evaluated by the Competition Board on Thursday. If the company fails to fulfill its commitments, it could face a significant monetary fine.
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The Competition Authority will meet on Thursday to examine Ferrero's request for changes regarding the amount of hazelnuts it committed to purchasing from Turkey. The head of the authority, Birol Küle, stated that if Ferrero fails to fulfill its obligations, the company could face a fine calculated based on its previous year's revenue.
Ferrero is known as one of Turkey's largest hazelnut buyers and has been at the center of criticism due to its recent procurement policies. The company's accusations against hazelnut producers in the Black Sea region have led to a serious crisis in the sector. In light of these developments, the decision to be made by the Competition Board carries great importance.