Saat ve Saat begins book building for IPO: Company valuation calculated at 1.18 billion dollars

The book building period for the Saat ve Saat IPO has begun. The company will collect demands from investors on July 6, 7, and 8 under the ticker symbol SSAAT.

In the calculations regarding the company's pre-IPO valuation, both the income approach and the market approach were used. According to the income approach, the equity value was determined to be 1 billion 361 million 91 thousand 782 dollars, while it was determined to be 1 billion 46 million 405 thousand 5 dollars according to the market approach.

In the weighting performed under the UDS (Uniform Valuation Standards), a 45 percent weight was given to the value calculated from the income approach, and a 55 percent weight was given to the value calculated from the market approach. As a result of this calculation, the company's pre-IPO equity value was calculated as 1 billion 188 million 14 thousand 54 dollars.

COMPANY'S FIELD OF ACTIVITY

Operating in the watch sector since 1971, Saat ve Saat has developed its own sales organization and distribution network by undertaking the sole authorized distributorships of world-renowned brands in Turkey since 1994.

The company is one of the prominent organizations in the watch market through its distribution of international brands. The group, led by Saat ve Saat, also includes investments in different fields such as tourism, textiles, and stationery.

Saat ve Saat has also been operating in the field of online watch retail since 2009. The company highlights its customer-oriented approach in its marketing and product strategy, as well as the positioning of the brands it represents in the Turkish market.