Tarım Kredi markets to operate under the name 'KOOP'
Tarım Kredi Markets has undergone a name change as part of its new strategy targeting young people. General Manager Varol Halepli stated that they have reached 4,500 sales points across Turkey and announced that new stores to be opened from now on will operate under the name 'KOOP'. The brand has entered a transformation process aimed at the youth population.
12punto
Announcing that it will implement a new strategy aimed at young people, Tarım Kredi Markets has announced that it will now use the name 'KOOP' in its newly opened stores.
CHANGING ITS NAME FOR THE YOUTH
Stating that they have reached 4,500 sales points across Turkey and that the number of stores in Istanbul is 391, Tarım Kredi Cooperative Markets General Manager Varol Halepli said that they are developing a strategy to include the young population. In this context, he announced that the newly opened markets will serve under the name "KOOP".