Google prepares to lay off thousands of employees
According to reports, Google will significantly reduce the number of employees in its advertising department. Google aims to focus on AI-driven advertising efforts.
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Google, one of the world's largest companies, is a technology giant with offices in many countries on a global scale. The company, which operates in fields ranging from advertising to cloud computing, software and hardware development, and artificial intelligence, has tens of thousands of employees. However, according to a recently emerged rumor, this number will drop significantly.
THOUSANDS OF EMPLOYEES TO BE LAID OFF
In recent times, tech giants such as Meta, Microsoft, and Amazon have moved to reduce their workforce. Google also laid off 12 thousand people earlier this year. According to the latest developments, the company wants to reduce its number of employees even further.
Claims have been made that Google will undergo a restructuring in its advertising sales department. In this direction, it has been suggested that the company will make a layoff decision affecting 30 thousand employees. According to rumors, the reason for this decision is that artificial intelligence will replace the employees. Naturally, in this case, there is no need for staff.
AIMS TO USE ARTIFICIAL INTELLIGENCE
According to the information provided, Google believes that artificial intelligence will be successful in managing revenue streams on the digital advertising side. Indeed, according to a recent report, it plans to use artificial intelligence for areas such as ad copy and determining advertising strategy.
With the significant developments in the field of artificial intelligence in recent years, it was predicted that the number of employees would be reduced as there would be no need for humans. In this context, other companies like Google may take such a step in the coming days.