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Agreement between Fenerbahçe and Chobani finalized: 'There couldn't be a better day than today'

A 10-year stadium naming rights deal and a 5-year European jersey front sponsorship agreement have been signed between Fenerbahçe and the US-based food giant Chobani. Ali Koç and Hamdi Ulukaya made statements at the signing ceremony.

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The signing ceremony for the sponsorship agreement between Fenerbahçe and Chobani was held at the Chobani Stadium 1907 Tribune, with the participation of Ali Koç and Hamdi Ulukaya.

Burak Kızılhan, Ali Koç, and Hamdi Ulukaya made statements at the signing ceremony.

The statements from the executives are as follows:

Fenerbahçe General Secretary Burak Kızılhan: "Welcome to the Chobani Stadium Şükrü Saracoğlu Sports Complex."

Burak Kızılhan: "We are together for one of the most important signatures in our history."

"THIS AGREEMENT WILL BE IMPORTANT FOR TURKISH SPORTS"

Burak Kızılhan: "The largest sponsorship agreement in Turkey will be important not only for Fenerbahçe but for Turkish sports. I would like to thank Hamdi Ulukaya. Chobani has transformed into a global brand, supported entrepreneurs in our country, did not remain silent during the earthquake disaster, provided job opportunities to refugees, and has led global initiatives."

Burak Kızılhan: "We have signed a contract for stadium naming rights for a total of 10 seasons at 10 million Euros per year, and for European jersey front sponsorship for a total of 5 seasons."

"THERE COULDN'T BE A BETTER DAY THAN TODAY"

Chobani CEO Hamdi Ulukaya: "Mr. President, esteemed board members, the precious Fenerbahçe family, all the people of Turkey and our public... While leaving home this morning, I took a photo with my wife and said, 'There couldn't be a better day than today.' I am filled with the joy of experiencing this special day. Being here with you is a great pride and honor for me."

"IF HE HADN'T CONVINCED US, WE WOULDN'T BE HERE TODAY"

Hamdi Ulukaya: "A phone call from the president three months ago brought us here. If he hadn't convinced us, we wouldn't be here today. I said, 'Come on, Chobani is in the US, we have no business in Turkey,' but I smiled to myself. We had our doubts, but the president's tremendous hospitality and humanity..."

"I send my greetings to my childhood friends in Erzincan; I am waiting for them at the first match. We used to feel the tremendous energy here on the radio and were curious about Kadıköy. I came for the first time while preparing for university and bought a ticket from behind the goal. I am sending greetings to my friends there from here now. I am sending a message to Fenerbahçe fans and children in our country. If we put our minds together, there is nothing we cannot do! This is the stadium of the people and the Fenerbahçe fans. There can be no greater feeling than that. I will invite my friends from the town here, and we will watch the match together."

"WE ARE THE COMPANIONS OF FENERBAHÇE FANS"

Hamdi Ulukaya: "The president's heart burns for Fenerbahçe. Fenerbahçe is such an emotional place. If he hadn't made that phone call to us, we wouldn't be here either. May it be auspicious for our people and for Fenerbahçe fans. We are the companions of Fenerbahçe fans; there is nothing beyond that. We are here today, we will go to our hometown in a month, and then we will come to the match. Chobani will not just support from the sign; we are with you at every point. It will be a beautiful thing for Fenerbahçe and our country."

Hamdi Ulukaya: "Very beautiful things will happen this season, I feel it. I am someone who trusts my feelings. I am grateful for you bringing me to Fenerbahçe, to my childhood, to my country like this and accepting me."

"WE HAVE MADE ONE OF THE HIGHEST AGREEMENTS IN EUROPE"

Ali Koç: "There is no equivalent to such an agreement in the history of Turkish sports! We are extremely proud and happy."

Ali Koç: "I met Hamdi Ulukaya in Davos. I wasn't an executive then. The video he showed on his phone was of children wearing Fenerbahçe jerseys. It had impressed me a lot. I would like to thank the Chobani group. It is the highest-value collaboration as a sponsorship in Turkey. We are taking a sponsor name for the stadium for the second time. This is a newly developing phenomenon in Europe. We have made one of the highest agreements in Europe. Thanks to Chobani and Adidas, we have signed a record sponsorship."

"THIS IS NOT JUST A SPONSORSHIP"

Ali Koç: "Fenerbahçe and Chobani, two global brands. They are working to build not just today, but the future as well. Along with his belonging to Fenerbahçe and his belief in these lands, the driving force in this agreement has been Hamdi Ulukaya. This is not just a sponsorship; it is a partnership of dreams and vision. I convey my gratitude to Hamdi Ulukaya on behalf of our community."

Ali Koç: "My friend Tarkan, whom I was beaten by the same teacher with, is at Chobani. My friend Mehmet, whom I took to the first match, is also here. This will be a very beautiful companionship."