Beşiktaş enters the coffee industry
Beşiktaş is entering the café industry with the brand 1903 Coffee Co. to strengthen its financial structure and connect with fans in social life.
12punto
In addition to its sporting activities, Beşiktaş is preparing to add a new commercial project to its portfolio aimed at creating new revenue streams for the club. The black-and-white club's investment plan in the food and beverage sector was shared with congress members at the Ordinary Administrative and Financial General Assembly.
During the activity presentations at the general assembly, the name of Beşiktaş's café brand was also announced through a projected presentation. Inspired by the club's founding year, the brand is planned to operate under the name "1903 Coffee Co."
It was stated that with this new venture, Beşiktaş aims to engage with its fans not only on match days but also within social life. The project is also intended to create a permanent source of income for the club.
This move by the black-and-white management is considered part of the commercial steps taken to strengthen the club's financial structure.