Bad news for yellow taxis: Robotaxi service is coming to Turkey!

Baidu plans to establish a local unit in Switzerland in the coming months and introduce its Apollo Go robotaxi service to Turkey.

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The WSJ report also stated that Baidu plans to launch its Apollo Go robotaxi service in Turkey. The company's robotaxi service, Apollo Go, operates in many Chinese cities. Its largest fleet, consisting of more than 400 vehicles, is located in the central Chinese city of Wuhan.

INNOVATIVE STEPS IN AUTONOMOUS DRIVING

Baidu, one of China's largest internet companies, is reinforcing its leadership in the search engine market with ambitious breakthroughs in artificial intelligence (AI) and autonomous driving technologies. The Beijing-based giant, often referred to as "China's Google," frequently makes a name for itself in the global technology arena with the innovative products and services it develops.

Founded in 2000 by Robin Li and Eric Xu, Baidu first achieved great success by offering a comprehensive search engine service for internet users in China. Over time, the company expanded its range of products and services, becoming a key player in the Chinese digital ecosystem with various internet-based solutions such as maps, an online encyclopedia, translation tools, and mobile applications.

However, Baidu's most notable moves in recent years have been its intensive work in the field of artificial intelligence. The company stands out with the significant progress it has made in autonomous driving technologies. The autonomous driving platform "Apollo," developed by Baidu, plays a critical role in the implementation of robotaxi services. The company is testing its autonomous vehicles with pilot applications in various cities across China and is taking significant steps toward making them available for commercial use.

COMPREHENSIVE INVESTMENT IN ARTIFICIAL INTELLIGENCE

Another important development in the field of artificial intelligence is Baidu's self-developed large language model (LLM), "Ernie." Ernie draws attention with its natural language processing capabilities and demonstrates high performance in various tasks such as text generation, question answering, and translation. In addition to integrating this powerful AI model into its own products and services, Baidu also aims to enable businesses in different sectors to benefit from its AI solutions.

These strategic investments by Baidu in AI and autonomous driving are of great importance for the company's future growth targets. While AI technologies are expected to play a critical role in China's digital transformation process, Baidu has gained a significant advantage with its pioneering position in this field. The company's autonomous driving and advanced AI capabilities have the potential to transform not only internet services but also many sectors such as transportation, education, and healthcare.