Huawei introduced its new devices at an event
William Tian, President of Huawei Consumer Business Group Europe, stated, "Turkey is one of the most important markets for Huawei Europe; our 2023 revenue increased by 25 percent compared to the previous year."
AA
At an event it organized, Huawei introduced its audio and smart mobile office series under the "Fashion Forward" concept, including the Huawei MatePad Pro 13.2, Huawei FreeClip, Huawei MatePad Air PaperMatte, and Huawei MateBook D16 models.
Huawei announced that it has opened pre-sales for the Huawei MatePad Pro 13.2, which was unveiled at the event.
SALES HAVE BEGUN IN TURKEY
The tablet, which is 5.5 millimeters thick and weighs 580 grams, features a large flexible OLED screen. With 3.4-millimeter bezels, the product has a 94 percent screen-to-body ratio, and the MatePad's Color Capture feature allows users to select a color from another application and use it directly.
Supported by Huawei X-True Display and Huawei Sound technologies, the tablet highlights both visual and auditory experiences. The Huawei M-Pencil (3rd generation) and the Huawei Smart Magnetic Keyboard also support this experience and creative work.
The M-Pencil connects to the tablet rapidly via NearLink technology. Supporting over 10 thousand pressure sensitivity levels, the product benefits from NearLink's low latency, strong anti-interference, precise positioning, high efficiency, concurrency, and reliability, all of which contribute to the M-Pencil's performance. The new HUAWEI Smart Magnetic Keyboard can be detached when needed and, with its full-area touchpad, allows the tablet to be used like a laptop.
The MatePad Pro 13.2, sold for 32 thousand 999 liras, comes with a 3rd Generation M-Pencil and a MatePad Pro keyboard as a gift.
HUAWEI FREECLIP
The Huawei FreeClip features a C-bridge design. The device was designed using data from over 10 thousand global human ears, micron-level ergonomic craftsmanship, and over 25 thousand reliability tests. The FreeClip supports up to 36 hours of listening time when used with its charging case. The FreeClip also automatically identifies the user's left and right ears and supports AI-powered "Crystal-Clear" calls and dual-device connection. Sold for 4 thousand 999 liras, a 400 lira discount is applied to the FreeClip with the code AFC400PR.
HUAWEI MATEPAD AIR PAPERMATTE
Huawei's MatePad Air PaperMatte Edition tablet, which has a 2800 x 1840 resolution and a 144 Hz refresh rate, offers a pen-on-paper writing experience and a paper-like reading experience with its PaperMatte Display.
The Huawei MatePad Air PaperMatte is the first Huawei tablet to support a 144 Hz screen refresh rate for seamless viewing while navigating between web pages and files.
The tablet supports an adaptive refresh rate range from 30 Hz to 144 Hz, adjusted according to the usage scenario. It also features the SuperRender game engine, which increases resolution in specific games and provides a smoother and more stable gaming experience with a higher refresh rate. The 144 Hz HUAWEI FullView display reduces latency to almost zero when handwriting or drawing with the HUAWEI M-Pencil.
The MatePad Air PaperMatte, sold for 16 thousand 999 liras, comes with an M-Pencil and keyboard as a gift. Additionally, a 600 lira coupon discount is provided with the code AMPAIRPM600PR.
HUAWEI MateBook D16, i9 processor
The HUAWEI MateBook D16 offers a large screen area with its 16-inch Eye Comfort and FullView display, while maintaining the same weight as a mainstream 15.6-inch laptop. The device's 13th Gen Intel Core H-series processor can easily handle multitasking that requires high performance.
The MateBook D16 i9, sold for 34 thousand 999 liras, offers a 1000 lira discount opportunity using the coupon code AMBD16I9PR1000.
Taking the stage at the event where Huawei introduced its new products to the Turkish market, William Tian, President of Huawei Consumer Business Group Europe, stated that they performed very strongly in 2023 thanks to their hard work and the high quality of their new products and services, saying, "Turkey is one of the most important markets for Huawei Europe; our 2023 revenue increased by 25 percent compared to the previous year. In 2024, we will continue to introduce more innovative, creative, and fashionable products to the market."
Evaluating Huawei's annual success at the event, Allen Yao, Country Manager of HUAWEI Consumer Business Group Turkey, expressed that they continue to develop and grow despite all conditions in Turkey.
Pointing out that Huawei's brand awareness increased by 5 percent throughout the year despite challenging market conditions compared to last year, Yao commented, "Our vision in the computer category is to become Turkey's number 1 brand for high-performance ultra-thin PCs. In the tablet category, it is to realize the vision of lightweight office work everywhere, transcending office boundaries. All of this is the work of our dear Turkish consumers who trust us. You can be sure that Huawei will never shake consumer trust."