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The results of the 2025 Turkey Reputation Index research, conducted by the Turkey Reputation Academy in collaboration with Istanbul Kent University and under the consultancy of Assoc. Prof. Dr. Ömer Bilen from Bursa Technical University, have been announced. The research was carried out with the participation of approximately 15 thousand people in 26 regions and 72 provinces, which are accepted as the "Turkey Sample" by the Turkish Statistical Institute (TÜİK).
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In the research conducted between December 10, 2024, and January 10, 2025, the perceptions and reputations of companies and institutions operating in a total of 35 different sectors, from fuel to cargo, from footwear to fast food, and from white goods to baby and children's products, were measured. The research revealed the levels of trust and respect for sectors and brands in the eyes of the public across Turkey.
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HERE ARE THE TOP 10 BRANDS THAT RANKED IN THEIR SECTORS
Fuel Sector: Alpet, Aygaz, Aytemiz, Petrol Ofisi, Go Petrol, Opet, Shell, Sunpet, Total Energies, Türkiye Petrolleri
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Non-Alcoholic Beverages: Coca Cola, Cola Turka, Dimes, Fanta, Fuse Tea, Juss, Pepsi, Red Bull, Sarıyer Gazoz, Tamek
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Gold and Jewelry: Ahlatcı, Altınbaş, Atasay, Blue Diamond, Cartier, Kafkas Pırlanta, Nadir Gold, Sina Pırlanta, So Chic, Zen Pırlanta
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Banking: Akbank, Denizbank, Garanti Bankası, Halkbank, Kuveyt Türk, QNB, Türkiye İş Bankası, Vakıfbank, Yapı Kredi Bankası, Ziraat Bankası
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White Goods: Altus, Arçelik, Beko, Bosch, Hoover, Regal, Samsung, Siemens, Uğur Derin Dondurucu, Vestel
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White Meat: Banvit, Beypiliç, CP, Dardanel Ton, Erpiliç, Gedik, Keskinoğlu, Lezita, Migros, Şenpiliç
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Baby and Children's Products: Aptamil, Canbebe, Cicibebe, Civil, Dalin, Ebebek, LC Waikiki, Molfix, Prima, Sleepy
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Biscuits, Confectionery and Chocolate: Dido, Elvan Gıda, Eti, Kent Gıda, Milano, Saray, Şölen, Tadelle, Torku, Ülker
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Small Home Appliances: Arçelik, Arnica, Arzum, Bosch, Dyson, Fakir, Karaca, Philips, Sinbo, Vestel
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E-Commerce Site: Amazon, Çiçeksepeti, Hepsiburada, İkas, MediaMarkt, N11, Sahibinden, Teknosa, Temu, Trendyol
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Men's Clothing: Altınyıldız, Avva, D'S Damat, Hatemoğlu, Kiğılı, Koton, Lufian, Süvari, Tudors, Zara
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Electronics Retail: Apple, Arçelik, Arzum, Casper, Hepsiburada, Mediamarkt, Samsung, Teknosa, Trendyol, Vestel
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Energy: AKSA Doğalgaz, ASTOR Enerji, Enerjisa, Enka, Gediz Enerji, GESAN, Limak, Tatlıpınar Enerji, Tüpraş, Zorlu Enerji
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Fast Food: Bereket Döner, Burger King, Burger Yiyelim, Dürümle, HD İskender, Komagene, Köfteci Yusuf, Maydonoz Döner, MC Donalds, Saloon Burger
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Holding: Alarko Holding, Anadolu Grubu, Borusan, Doğan Holding, Doğuş Holding, Eczacıbaşı, Koç Holding, Sabancı Holding, Yıldız Holding, Zorlu Holding
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Construction Sector: Ağaoğlu, Artaş Holding, Kalyon, Kiptaş, Kolin, Limak, NEF, Rönesans, Sinpaş, Toki
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Paper Towel and Toilet Paper: Familia, Komili, Maylo, Papia, Selpak, Silen, Sleepy, Sofia, Solo, Teno
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Cryptocurrency Exchange: Binance, Bitexen, BTC Türk, Papara
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Cargo: Aras Kargo, DHL, HepsiJet, MNG, Ptt Kargo, Sürat Kargo, Trendyol Express, UPS, Yurtiçi Kargo
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Furniture and Bedding: Alfemo, Bambi, Bellona, Divan Ev, Enza Home, Ergül Mobilya, İstikbal, Moda Life, MondiHome, Yataş
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Modest Clothing: Armine Giyim, İmannoor, İpekyol, LC Waikiki, Manuka, Moda Selvim, Modanisa, Sefa Merve, Tuğba, Zühre
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Automobile: BMW, Cherry, Ford, Hyundai, Mercedes Benz, Opel, Peugeot, Renault, Toyota, Volkswagen
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Pizza: Domino's Pizza, Little Caesars, Papa John's, Pasaport Pizza, Pizza Bulls, Pizza Hut, Pizza Lazza, Pizza Pizza, Sbarro, Terra Pizza
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Porcelain and Glassware Products: Acar, Bella Maison, Emsan, English Home, Güral Porselen, Karaca, Keramika, Kütahya Porselen, Porland, Schafer
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Insurance: Aksigorta, Allianz Sigorta, Anadolu Sigorta, AXA Sigorta, Ergo Sigorta, Eureko Sigorta, Mapfre Sigorta, Neova, Sompo Japan Sigorta, Türkiye Sigorta
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Supermarket: A101, Anpa Gross, Bim, CarrefourSA, Happy Center, Kim Market, Macro Center, Migros, Onur Market, Şok
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Milk and Dairy Products: Dost, Ekici, İçim, Mis, Pınar, Sek Süt, Sütaş, Teksüt, Torku, Yörükoğlu
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Sportswear: Adidas, Asics, Decathlon, Hummel, Kinetix, Lescon, Nike, Oysho, Under Armour, Zara
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Women's Clothing: Defacto, H&M, İpekyol, Koton, LC Waikiki, Mango, Mavi, Stradivarius, Trendyol Milla, Zara
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Underwear: Calvin Klein, Dagi, Defacto, Intimissimi, Katia and Bony, Koton, Penti, Pierre Cardin, Suwen, Victoria's Secret
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Home Textiles: Chakra, English Home, H&M, Karaca, LC Waikiki Home, Linens, Madame Coco, Özdilek, Sarar, Taç
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Cosmetics Chain: Alix Avien, Avon, Flormar, Golden Rose, Gratis, Kiko, Mac Cosmetic, Rossman, Sephora, Watsons
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Shampoo and Hair Care Products: Bioblas, Clear, Dove, Elidor, Gliss, Head & Shoulders, Loreal Elseve, Pantene, Restorex, Yves Rocher
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Tourism Agency / Travel Agency: Coral Travel, ETS Tur, Jolly Tur, MNG Turizm, Prontotour, Setur, TatilBudur, Tatilsepeti, Touristica
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Private Hospital: Acıbadem, Amerikan Hastanesi, Florence Nightingale Hastanesi, Koç Üniversite Hastanesi, Liv Hospital, Medical Park, Medical Point, Medicana, Medipol, Memorial
News Source : 12punto
