The Ministry of Trade has taken an important step regarding the "Mystery Box" sales that consumers have frequently encountered recently. In a statement from the Ministry, it was stated, "Access has been blocked to websites that sell products with uncertain contents under the name 'Mystery Box'."
BROUGHT TO THE AGENDA AT THE ADVERTISING BOARD
According to the information announced by the Ministry, platforms selling "Mystery Boxes" were discussed at the Advertising Board meeting held on August 14, 2025. It was pointed out that marketing these boxes, which consist of products whose contents are not disclosed, to consumers is a deceptive and risky method.
"DISTORTS ECONOMIC BEHAVIOR"
The statement said, "In the evaluations made by the Board, it has been determined that these promotions are of a nature that could significantly distort the economic behavior of consumers and could lead consumers to transactions they would not normally be a party to."
ACCESS BLOCK AND LEGAL PROCESS
The Ministry underlined that the sales in question are unfair commercial practices. The statement included the following expressions:
“In this direction; it has been evaluated that mystery box and similar sales methods are unfair commercial practices, and it has been decided to implement an access block regarding the promotions in question and to apply to the relevant institutions to initiate judicial investigation processes against the parties responsible for the sites conducting illegal activities.”
WARNING FOR YOUNG CONSUMERS
The Ministry also stated that inspections have been tightened to ensure that young people, in particular, are not harmed by such practices. The statement included the following: "As the Ministry of Trade, we continue our inspections without interruption in order to protect consumer rights, to effectively combat deceptive and misleading advertising activities, and especially to protect young consumers from the negative effects of such sites. Necessary administrative sanctions will continue to be applied within the framework of legislation against individuals and platforms that violate the rights of our consumers.”
News Source: 12punto
