Meltem Yanovalı Kalkan, who has led successful projects in e-commerce and digital transformation for many years, has been appointed as the E-Commerce General Manager at LC Waikiki.
Kalkan, who draws attention with her expertise in developing digital marketing strategies, operational excellence, and customer experience management, most recently served as the International E-Commerce Director for ZARA, responsible for the Turkey, Middle East, North Africa, and Southeast Asia regions.
According to the statement, Kalkan, who worked in various positions at ZARA in e-commerce, commercial operations, and customer experience management, most recently headed ZARA's international e-commerce operations and led significant work in cross-regional digital alignment and localization strategies.
News Source: İHA
