Nevra Bilem's 'Umrah mawlid' event sparks backlash! She used religion for advertising

Social media influencer Nevra Bilem drew attention with the "Umrah mawlid" event she organized upon her return from Umrah. By advertising clothing, the organization, and the venue in her posts, Bilem drew criticism. Journalist Emrullah Erdinç and social media users described the situation as "tackiness."

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Nevra Bilem's 'Umrah mawlid' event sparks backlash! She used religion for advertising

The 'Umrah mawlid' held by a woman named Nevra Bilem, who has 1.5 million followers on social media, has become a topic of conversation.

"MAY ALLAH ACCEPT IT," SHE SAID, WHILE ADVERTISING DRESSES

In her post regarding the matter, Bilem included the phrases "Our Umrah mawlid and iftar dinner. May Allah accept it," and proceeded to advertise dresses, the venue, and the event organization underneath.

"THE LATEST INVENTION OF THOSE WHO TURN EVEN WORSHIP INTO A SHOW"

Journalist Emrullah Erdinç shared this video on his X account, criticizing it by stating, "The latest invention of those who turn even worship into a display, a show: Umrah Mawlid! A so-called influencer named Nevra Bilem did not hesitate to turn religious values into content material by organizing a ‘tackiness event’ as soon as she returned from Umrah. However, there is one thing the lady has forgotten; in Islam, worship is performed with sincerity and devotion, not turned into social media content or any other kind of show. What can we say, may Allah guide her. If you are this obsessed with showing off, please go on stage, not to Umrah."