Fenerbahçe has announced that it has reached an agreement with the US-based food company Chobani for stadium naming rights and jersey chest sponsorship. According to the agreement, which will be effective from the 2025-2026 season, the yellow-navy club will generate a total of 14 million Euros in revenue under a 5+5 season stadium naming sponsorship and a 2+3 season European jersey chest sponsorship.
According to the statement, the stadium naming and sponsorship fee will be 10 million Euros per year. For the jersey sponsorship covering European matches, 4 million Euros will be paid for the 2025-2026 season. This figure may change in subsequent years depending on the team's participation in European cups.
The statement made by the Yellow-Navy club is as follows:
“ANNOUNCEMENT TO THE PUBLIC
As a result of the negotiations between our club and the Chobani company, an agreement has been reached for a stadium naming sponsorship valid for 5+5 seasons and a Football A Team European jersey chest sponsorship valid for 2+3 seasons, starting from the 2025-2026 season.
According to the details of the agreement;
The stadium naming and sponsorship fee for the 2025-2026 football season and subsequent seasons has been set at 10,000,000 Euros.
The Football A Team European jersey chest sponsorship fee for the 2025-2026 football season has been set at 4,000,000 Euros. For subsequent seasons, it will be a minimum of 4,000,000 Euros and will vary depending on participation in the Champions League or Europa League.
We present this to the public information.”
News Source: 12punto