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Posters reading "Who will wash me when I die?" have been appearing on billboards in busy locations across many cities, including Ankara, Istanbul, Izmir, and Bursa.
The posters, which lacked any institutional branding, signature, or explanation, became a trending topic on social media.
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It has emerged that the posters were part of an advertising campaign for the series 'Gassal', which is preparing to be released online.
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'OUR MENTAL HEALTH HAS BEEN AFFECTED'
Some social media users who encountered the posters expressed their reactions by saying, "They could have at least written an explanation; we look up and see this sentence... Our mental health has been affected."
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While users debated whether the posters were part of an awareness campaign or the start of an advertisement, many speculations were made on social media.
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PROMOTIONAL CAMPAIGN FOR THE SERIES 'GASSAL'
It turned out that the "Who will wash me when I die?" poster was part of an advertising campaign for the series 'Gassal', which is preparing to be released online.
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The series, which will star Ahmet Kural, Sibel Aytan, Muharrem Türkseven, Ezgi Özyürekoğlu, and Serkan Ercan, focuses on the adventures of a mortician who undergoes a major transformation after a near-death experience and begins searching for someone to wash him when he dies.
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TRT SERIES
The 'Gassal' series, for which a release date has not yet been announced, will be broadcast on TRT's international digital platform, Tabii.
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News Source : 12punto