Bluesky is starting a new era in social media!

Developed by the original founders of Twitter, Bluesky has recently become the talk of the town and is being used by everyone. So, what is the reason for Bluesky's sudden surge in popularity? Here are the details...

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Bluesky is starting a new era in social media!

Bluesky CEO Jay Graber announced that the number of users, which was 6 million in August, has now seen a major leap, reaching 21 million. The rise of Bluesky accelerated particularly after the 2024 US presidential election, as users leaving Twitter began searching for a new social media experience.

HOW IS BLUESKY DIFFERENT FROM X (TWITTER)?

One of Bluesky's biggest advantages is that it offers a more intimate and controlled community environment. On Bluesky, users can interact with communities they create themselves and stay away from networks they do not want. This makes the platform more controlled, customizable, and reliable. This is not possible on Twitter. Since everyone is in a single common space, the likelihood of encountering hate speech and unwanted content increases.

WHY DO USERS LOVE BLUESKY?

Bluesky users emphasize that the platform has a more fun and positive environment. The application aims to engage users by consciously showing posts from people they like and follow.

WHAT WILL THE FUTURE OF BLUESKY BE?

For now, Bluesky stands out as a user-focused platform free from advertisers. However, what will happen if advertisers join the app is a matter of curiosity. Whether this user-focused application can be preserved in the long term seems to depend on whether it will collaborate with advertisers.