As discussions regarding screen durability continue for the iPhone Duo, which has come to the fore as Apple's first foldable phone, Samsung has released a new advertisement targeting its rival. In the ad, shared as sponsored content on Instagram, the company highlights the design of the Galaxy Z Fold 8 while making a humorous jab at Apple.
In the commercial, pieces of a green apple split in two are seen trying to reunite and fold. The Galaxy Z Fold 8 then appears on the scene, introduced with its thinner and lighter structure. The apple metaphor was interpreted as a direct reference to Apple's move into foldable phones.
In the ad, Samsung stated that the Galaxy Z Fold 8 is 1.6 mm thinner and 53 grams lighter than the iPhone Duo. The video ends with the message "Years ahead in foldable phones," emphasizing the company's experience in the foldable phone sector.
The timing of the advertisement also drew attention. Posts and durability tests suggesting that cracks formed on the iPhone Duo's screen on the first day of use have raised questions about the device's screen and hinge mechanism. Some users on social media have begun referring to these discussions with the hashtag "Crackgate."
There has been no official statement from Apple regarding these allegations yet. Samsung has previously made headlines with advertisements focusing on Apple's design choices, taking jabs at its rival over decisions such as the removal of the headphone jack.
News Source: 12punto
